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Wendy Heijne

ABOUT ME

No more standard sizes and standard fashion. I believe in fashion personalized by you. Thats why I have founded Studio Heijne. By blogging I hope to add some colour to your daily life. And hopefully inspire you to think outside the box and to try the new way of shopping: personal slow-fashion instead of mass-produced garments

Stories of Heijne

Wendy Heijne

ABOUT ME

No more standard sizes and standard fashion. I believe in fashion personalized by you. Thats why I have founded Studio Heijne. By blogging I hope to add some colour to your daily life. And hopefully inspire you to think outside the box and to try the new way of shopping: personal slow-fashion instead of mass-produced garments

The making of Alexandra Dahlströms dress for the Guldbagge gala

Posted by zlatanseeba

I can’t believe it’s only 3 weeks ago I met Alexandra Dahlström for the first time in my store! With certain persons you just click and that’s how I felt with Alexandra. I fell in love with her from our first “date”. We looked at trailers from her coming movies, for example “Dream baby dream“. We found out that we share the same passion about equal right for women and men. Additionally, we talked about the challenge of being a female entrepreneur in (still) a man’s world.

Starting the design process

Our first meeting made me extra motivated to design a dress for her, despite the very limited time (only 2 weeks). Firstly, we had a fitting with dresses from my collection to find the right shape. As we only had 2 weeks before the Guldbagge gala, we didn’t have time for an extra fitting to try new shapes, so it was quite risky!

Week 1

The next week I spent time to source for the right fabric. Alexandra had sent me some pictures with inspiration, and we soon agreed that we would go for glamour theme. Therefore the choice for a metallic fabric was quickly made.

My fabric supplier Taroni from Italy helped me out. They have fantastic silk qualities, all made in their factory in Italy. There was no time for production of new fabric and fortunately I found an amazing fabric in stock. This exclusive wavy plisse fabric is made of silk and metal. The fabric was sent with Express to Lithuania, where my atelier is located.

Week 2

The atelier was stand by, ready for action. I already sent them the sketches and all the measurements. Within a few days the gala dress was on the way to Sweden.

The original gala dress in the atelier.

The weekend before the big day

On Saturday, only 2 days before the gala, Alexandra and I had a fitting at her place. The last one, I thought. But in reality, the dress wasn’t a perfect fit. Therefore we decided to do some improvements. As a result, I spent the whole Sunday sewing. Frankly, I was pretty nervous for the delivery on Monday. The moment of truth! It was going to be right or wrong, nothing in-between.

The moment of truth

Here is the result. Let me know if you like it in the comments please!

Alexandra Dahlström wearing Studio Heijne

Kram Wendy

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Book for a visit outside opening times: [email protected]

Note: The physical store in Stockholm will be closed throughout the month of July and will reopen on August 1st. However, this doesn’t mean you can’t make a purchase – our online store will be open as always.

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+46 (0) 73 417 79 61

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Size and measurement guides

See how to measure for each part of the dress.

The videos show you how to take your body measurements correctly. The video guide is language accompanied and we recommend turning on the volume.
Let´s start taking your measurements. You need a measurement tape and 5 minutes of your time. Put yourself in front of a mirror, this can help. Wear tight clothes or only underwear for the best result.

Chat with us for help or book an online measurement session here:
https://calendly.com/studioheijne/15-min-measurement-session

To measure your chest, position and pull the tape measure around your body where your chest is as broadest (under your armpits, around your back and back to the front) to get the right measure.

Fold the measurement tape around your natural waist, where it is as smallest, a few cm above your belly bottom. Keep it parallel to the floor. Avoid holding your breath or pulling your stomach.

TIP: If you are unsure, measure 21 cm straight down from the chest. There is your most defined waist according to our measurement system.

Pull the tape around the widest part of your hips. Adjust the tape measure slightly up and down to ensure that it is the widest part. Look in the mirror to assure you keep the tape straight.

Measure from top of shoulder to desired length.

For dresses measure first to your hips, then bend and adjust measurement tape to
get the right length. For asymmetrical dresses measure to the shortest part of the
dress.

For skirt length: Place the tape on your earlier defined waist. Hold the tape on your knee and secure the tape with one hand. Bend forward and measure to the length desired. Measure from your waist (earlier defined) to length desired. For asymmetrical skirts measure to the shortest part of the skirt.

Are you experiencing that the sleeves of your top or dress often too tight around your biceps? We recommend measuring your biceps and adjust the measurement.
Define your biceps by bowing your arm and tensing your muscles. Measure around the widest part of your upper arm.

Measure the exact sleeve length you want. Place the tape on your shoulders and measure to your elbow. Hold the tape on your elbow and let go of the upper part. Then measure the final length from your elbow to the length desired.

Measure the inside of your leg: Place the tape directly under your crotch and measure first to your knee.

Hold the tape on your knee and let go the upper part. Then measure the final length from your knees to the length desired.

Place the measuring tape around your wrist and check the measurement.

Hold your leg straight and place the measuring tape tight around your thigh.
Pay attention that the measuring tape is placed on the largest part of your thigh

Hold your leg straight and place the measuring tape tight around your knee. Pay attention that the measuring tape is placed in the middle of your kneecap.

Place the measuring tape around the fullest part of your calf for the right measurement. Pay attention that the measuring tape is placed straight.

Size guide for standard sizes

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BODY MEASUREMENT in cm

Studio Heijne uses the Germanic size system (DK/SE/NL/DE/AT)

SIZE DK/DE/SE/NL /AT 32 34 36 38 40 42 44 46 48 50 52 54
SIZE XS S M L XL XXL
CHEST (CM) 76 80 84 88 92 96 100 104 110 116 122 128
WAIST (CM) 60 64 68 72 76 80 84 88 94 100 106 112
SEAT (CM) 84 88 92 96 100 104 108 112 117 122 127 132
SHOUDER LENGTH (CM) 12.7 12.8 12.9 13 13.1 13.2 13.3 13.4 13.5 13.6 13.7 13.8
YOUR HEIGHT (CM) 169 169 169 169 169 169 169 169 169 169 169 169
COMPARABLE INTERNATIONAL SIZES
Our size (DE/SE/NL/DK/AT) 32 34 36 38 40 42 44 46 48 50 52 54
USA 0 2 4 6 8 10 12 14 16 18 20 22
UK 6 8 10 12 14 16 18 20 22 24 26 28
France 34 36 38 40 42 44 46 48 50 52 54 56
Italy 38 40 42 44 46 48 50 52 54 56 58 60
SML XS S M L XL XXL

CONTACT US

Styling or sizing help?

Email or call us on +46 734 177 961 or book a video meeting directly in our calender

PERFECT FIT GUARANTEE

We recommend to use this size chart as a base for made-to-measure styles and adjust the sizing to become your personal measurements. Perfect fit guarantee: We offer a perfect fit guarantee. This means that we always make sure the made-to-measure garments will fit perfectly. If you, against all odds, are not satisfied, we offer a refund within 30 days of purchase.