Sustainable, Custom fitted & 30 days open purchase

Wendy Heijne

ABOUT ME

No more standard sizes and standard fashion. I believe in fashion personalized by you. Thats why I have founded Studio Heijne. By blogging I hope to add some colour to your daily life. And hopefully inspire you to think outside the box and to try the new way of shopping: personal slow-fashion instead of mass-produced garments

H&M

Posted by zlatanseeba April 21, 2019

Almost all fashion brands use the standard size system (size 34-36-38 etc). The problem with this system is that standard sizes don't benefit you personally. They are not invented to serve you and give you a perfect fitting garment. In contrast, they are invented to benefit mass production. And therefor [...]